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United for good: iERA at the 2025 Muslim Charities Forum Convention

In the heart of London, beneath the bright lights and purposeful atmosphere of the Muslim Charities Forum Convention 2025, iERA joined hands with some of the most dedicated organisations in the British Muslim charity sector. It was more than just a gathering—it was a powerful convergence of ideas, passion, and purpose.

Representing the cause of Islamic outreach and public education, the iERA team brought something unique to the convention floor: the vision of prophetic da’wah in action. From insightful conversations about sharing Islam in an age of complexity, to immersive experiences like our VR Shahadah journey, visitors were not only informed but deeply inspired.

The event was a reminder that da’wah is not just about words—it’s about engaging the senses, opening hearts, and planting seeds of understanding through innovative and inclusive means. Guests from all backgrounds, including charity leaders, volunteers, and community influencers, interacted with the iERA stand, many for the first time discovering how Islam’s universal message is being delivered across the globe with wisdom and gentleness.

We extend our heartfelt gratitude to the Muslim Charities Forum for creating this space—a platform that amplifies unity, fosters dialogue, and strengthens the ecosystem of positive change in our communities. In a world often divided by misunderstanding, it is events like this that remind us of our shared mission.

Together, we are more than institutions—we are inheritors of the prophetic legacy. With clarity, compassion, and collaboration, we move forward. Shoulder to shoulder, we carry the light of Islam, ensuring it reaches every corner of society—through charity, through action, and through truth.

BarakAllahu feekum to everyone who stopped by, asked questions, shared insights, or simply listened. The journey of da’wah continues—now stronger, more united, and more inspired than ever.

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